Regarded as one of the most bankable brands for personal, home, and car audio, Beats Electronics is a subsidiary of Apple Inc. Also known as Beats by Dr. Dre or Beats by Dre, the company has been named after the famous rapper/music producer Dr. Dre who founded it in 2006 along with Jimmy Lovine (Co-founder of Interscope Records). While the California-based brand mainly focuses on production of high-quality headphones, earphones, and speakers, it expanded its operations in 2014 by introducing a subscription-based streaming service namely Beats Music which was later replaced by Apple Music. The hallmark of Beats products is the fact that they synergize style with award-winning sound quality to deliver an experience that is second to none.