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Anker is a Chinese firm that was founded in 2011 and predominantly deals in production of batteries, cables and chargers. Launched by Steven Yang, a former software engineer at Google, the brand has enabled consumers to always remain powered on with affordable computer and mobile peripherals. Named after the German word "anchor", Anker is regarded as one of the most sought after names for portable battery packs around the world. At the moment the business has 30 million customers in more than 100 countries across in Asia, North America, Europe and Middle East. After becoming a market leader in smart charging solutions, the multi-award winning company has recently moved in automotive, audio, entertainment and smart home markets.